We developed a branding, recruitment and employee blog website for the people at Friday's to tell their stories and create an honest reflection of the culture and brand. The business benefits have been deep and broad as set out in this case study.
Employer Branding
Create an honest picture of your business from the stories, pictures and videos of your employees... warts and all
Employee Engagement
Engage your existing employees in your employment propostition as well as candidates
- £5 million pounds saved in a year
Corporate & Social Responsibility
Bring CSR to life with real examples
Culture Change
"Fridoids acts as a beacon for the great culture of TGI Friday's, helping us to ensure that the culture exists right across the business"
Karen Forrester, Managing Director
T.G.I Fridays UK
Recruitment
Peer generated content distributed by your employees is a highly engaging and effective recruitment channel
- 20% more visitors
- 625% increase in page views
- 655% increase in time spent
- Facebook referring more traffic than media buys
Reputation
Hundreds of positive stories, pictures and videos about your brand for you to use
Training
Run competitions that enable people to demonstrate their skills and knowledge... and developing them in the process
